We all know that people come together in groups and communities around common topics of interest.
Usually these tend to be major events that are happening locally or around the world or they can be innovative ideas that are finally making the rounds and getting more exposure (and acceptance).
So identifying current trends has become an important part of not just product 'or' service development, but also all areas of marketing, advertising and communications.
Here is a short video on five ways to find trending topics...
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